Project Overview:

AI-generated visual content, digital product design, and marketing strategy.
This project showcases the visual identity and strategy I developed for my own Instagram channel, focused on digital business and AI-driven tools. As a designer passionate about generative art, I created a cohesive and futuristic aesthetic using AI-generated characters and stylized product covers. The channel was launched as a natural extension of my digital business, where I design and sell digital products (ebooks, templates, guides). Each visual is crafted to support marketing goals—driving engagement, building trust, and showcasing the product value clearly and powerfully.

‍

Objectives:

1. Build trust and authority in the AI and digital business niche
2. Drive traffic to my digital products on Etsy and Gumroad
3. Showcase the value of each product quickly and clearly
4. Experiment with AI visuals as a new design language
5. Grow a loyal audience by combining aesthetics with actionable content

‍

Scope of Work:

• Designed visual system and grid structure for the feed
• Developed consistent branding using AI-generated characters
• Created promotional visuals for over 80+ digital products
• Integrated product storytelling with a futuristic aesthetic
• Built a unique visual identity to stand out in a saturated niche
  
  

Tools used:

• Chat GTP
• Sora
• Figma
• Photoshop
• Notion